The 100K Hustle - Albert Park, Melbourne

The 100K Hustle is an event is a celebration of local small businesses and the community that powers them

The 100K Hustle - Albert Park, Melbourne

📍 Albert Park, Melbourne
📅 13 December, 2025

A 100-kilometre ultramarathon is incredibly tough, messy, and requires every ounce of grit. So is building a small business. Both demand endurance, self-belief, and people in your corner.

The 100K Hustle is an event is where those worlds collide: a celebration of local small businesses and the community that powers them. Some will run, others will cheer, some will show up with great energy to connect and share, but together everyone will push past the hard parts and celebrate the hustle.

Who’s behind the 100K Hustle?

Merel (Like Noa) and Nick  (NR Designs) are two small business owners, two friends and ex-roommates, came up with the idea for the 100K Hustle over Saturday night drinks.

They realised that running a business feels a lot like an ultramarathon: endurance, supportive self-talk, and relentless effort. This event is their way of turning that realisation into a community movement one where small businesses, runners, and supporters can come together.

They hope this movement will not only celebrate the hustle but also give you the chance to meet inspiring people, and build connections that will carry you through moments of effort, endurance, and everything in between.

All profits go to ADHD Australia

The 100K Hustle has a purpose. 100% of profits go directly to ADHD awareness and research. ADHD is a challenge many entrepreneurs live with daily but it’s also a source of creativity, innovation, and unstoppable energy. By running for ADHD, the 100K Hustle is not just raising funds, it's raising understanding.

ADHD Australia - the 100K Hustle
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For more info and to register for the 100K Hustle, click here.